Who We Are

Who We Are

From the humble beginning in 1974, PT. Softex Indonesia start with a simple purpose, be a part of Indonesian family. Its excellent corporate heritage has serve as a strong foundation for the growth and expansion of the company. Today, we have grown by leaps and bounds.

We see big potentials in everyday life of modern Indonesian family.  A baby need a good sleep for his brain development, a mom need enough time to relax, a teenager need support during their youthful days, a grandparent need a good care to stay active.

To this very moment, we still pursuing our very first purpose, Enhancing the modern family quality of life throughout the nation, from Indonesia to the world. One household at a time.