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Marketing

Send your latest CV to recruitment@softexindonesia.com
with Subject: Marketing [Job Title] [Name]

Associate Brand Manager (Baby Care) & Associate Brand Manager (Adult Care)
Location: Alam Sutera, Tangerang

Job Description:

This position will report and support Brand Manager to manage the day-to-day brand activities, and implement the brand specific marketing strategy for their respective category. Monitors market trends, researches consumer markets and competitor’s activities to identify business and key issues as well as oversee marketing and advertising activities to ensure consistency with product line strategy.

Requirements:

  • Bachelor's Degree from any major
  • Has a minimum of 1-2 years of experience in Marketing Department
  • Good interpersonal, communication and leadership skills
  • Good in data analysis and research consumer markets

Brand Group Manager (Baby Care)
Location: Alam Sutera, Tangerang

Job Description:

This position will report and support Marketing Manager-Baby Care to manage the day-to-day brand activities, and implement the brand specific marketing strategy for their respective category. This position will be:

  1. Performs Internal or external research to gain customer insight to help develop new or renewal product
  2. Develops New Product and Renewal Product based on market analysis
  3. Projecting and achieving target sales and market share
  4. Controlling budget and all financing product related in Advertising & Promotions budget (A&P) to measure profit and Loss of the Brand P/L
  5. Creates Concept for Digital Activity, dealing and controlling agencies for execution process, maintenance and review result

Requirements:

  • Bachelor’s Degree from any major
  • Has a minimum of 3-4 years of experience in Marketing Department
  • Good interpersonal, communication and leadership skills
  • Good in data analysis and research consumer markets

 

Specialist Digital Marketing
Location: Alam Sutera, Tangerang

Job Description:

  • Develops integrated online and offline digital strategy _ including E-commerce strategy, plans all brand campaign,_ executes and monitors implementation of approved plan_ continues providing strategic tools and system in order to_ support business objective
  • Ensures effectiveness and efficiency on any digital _ development and implementation through digital creative_ and placement strategy to improve brand awareness, _ relevancy and increase retention
  • Identifies and manages innovation development of new marketing communication channel or enhance the current marketing communication channelWorking closely with E-players, internal sales, marketing_ and Supply Chain stakeholders in pricing, discount, delivery_ and packaging for E-players
  • Develops clear scorecard to monitor PNL, sales and share

Requirements:

  • University degree in any major (an advantage if you are strong in number such as Technical, Math, Statistics,_ etc)
  • Min. 3 years of solid experience and hands on in Digital_ Marketing
  • Experience in Brand Management and Direct Communication will be an advantage
  • Active and hands on in Social Media activity or platform (huge followers will be an advantage)
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